Most businesses experienced major disruptions with the onset of the COVID-19. Foot traffic all but dropped off and sales declined. However, cannabis businesses experienced a massive increase in sales during the pandemic, despite lockdowns in many regions of the United...
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It is no big secret that businesses in the cannabis industry have very few banking options. Traditional banks and credit unions distance themselves from cannabis businesses to avoid getting flagged by federal laws and credit card regulations. There are many...
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The COVID-19 pandemic forced businesses across all industries to navigate uncharted waters to maintain sales. Grocery stores and restaurants have completely reconfigured how they conduct business to minimize infection risks to their employees and customers. Since COVID-19 is so easily...
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The cannabis industry is experiencing tremendous growth, generating over $13 billion in revenues in 2019. That’s almost a 32% increase from the previous year. However, despite tremendous revenue gains and a rise in legislation for wider legalization, traditional lending channels...
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If you run your own small business and you’ve been trying to reach out to consumers and strengthen your brand, you already know the importance of a good marketing strategy. With so many users in the digital space these days,...
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When you’re running a cannabis business, it can be beneficial to explore as many options for growth as possible. For many, this can mean trying new forms of marketing and finding new ways to reach out and spread the word...
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One of the best marketing tools at anyone’s disposal is YouTube. Do you have an idea or a product, but you aren’t sure how you can get the word out on what you’ve created? This once tiny streaming channel is...
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If you’re a marijuana business owner, having a strong online presence is essential. You might prefer something complex and full-featured, or more minimal. Either way, having a high-quality web design isn’t just desirable — it’s vital. It makes a significant...
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Savvy marketers crave Facebook ads with effective reach and they want them at the most attractive cost imaginable. Luckily, a few simple tactics when using this popular form of advertising can greatly improve these factors. 1. Gather Information Making any...
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Email marketing can be a powerhouse for your marketing toolkit. The average return on investment for marketing emails this year to 42:1. Following a few simple strategies will allow you to design effective emails for your business. Focus on Subject...
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